Frequently Asked Questions – clearly and directly answered
What makes kiosko.berlin special?
What clients often want to know
What does kiosko.berlin do?
kiosko.berlin is a creative music marketing agency based in Berlin that focuses on artist development, label
and project management, as well as the coordination of PR, marketing, and creator campaigns.
Who does kiosko.berlin work with?
The music consulting agency works with artists, labels, management teams, and music companies—from independent
projects to established artists, and from domestic to international releases.
What changes are taking place in the music industry today?
The traditional “artist and label” model often no longer applies. Many artists today work independently with experienced music
marketing agencies as well as individual digital and physical distribution partners. Success is primarily driven by
streaming platforms, social media, and viral dynamics. This is exactly where kiosko.berlin comes in with its services.
How is music marketed today?
Several areas come together here: 1.Digital & (if needed) physical distribution & streaming (including playlist
pitching) 2. Social media & content marketing 3. Community building (Direct-To-Fan, D2C) 4. PR, creatorcampaigns & networking 5. Live performances, fan events and concert marketing.
How does playlist pitching work?
The DSPs (Spotify, Amazon Music, Apple Music, Deezer) organize their playlists into three main categories, which vary
significantly in reach and relevance. When we talk about playlist pitching, we’re referring to the submission of unreleased songs for the editorial playlists of the individual DSPs. In addition, there are algorithmic playlists generated by DSPs specifically for each user, as well as playlists created by users, independent curators, or influencers.
What services does kiosko.berlin offer?
Does kiosko.berlin also support newcomers?
Yes. kiosko.berlin supports both newcomers and established artists—from the initial idea through to release.
What experience does kiosko.berlin bring to the table?
Behind kiosko.berlin is Hilke Dethleff, who has over 25 years of experience as a label and project manager in the music industry—ranging from major labels to independent structures, and from pop and rock/metal to jazz, singer-songwriters, urban, blues, and instrumental.
Which artists and labels have you worked with?
References include projects from labels such as Sony, Concord Label Group, Cooking Vinyl, Four Music, Fearless Records, Loma Vista, Loma Vista, Awal, Big Loud, and many more. The Artists you can find under references.
How does a collaboration work?
The collaboration begins with a non-binding discussion about the project’s status, goals, and potential strategies. kiosko.berlin then develops customized solutions for release, marketing, and PR campaigns.
Does kiosko.berlin work nationally or internationally?
Both. The agency manages national and international projects and has a very broad network within the music industry.
Can I also book kiosko.berlin for individual campaigns?
Yes. Both long-term collaborations (retainer deals) and project-based support for releases, PR, or campaigns are possible.
Where is kiosko.berlin located?
kiosko.berlin is based in Berlin.
What sets kiosko.berlin apart from other music agencies?
kiosko.berlin combines comprehensive strategic expertise with a very personal, direct approach, a strong network, and years of experience in the music business. The focus is on personalized support rather than one-size-fits-all solutions.